HR Habitat
Business ambition:
A young entrepreneur, eager to disrupt the HR landscape in London, decided to launch “HR Habitat.” Their goal? To take on established players and become the go-to HR solution in London.
Our Approach:
We knew the London HR market was crowded. So, we conducted a deep dive into competitor strategies. We analysed their content, and keyword choices, and identified marketing gaps. This intel became the foundation for our plan.
The Solution:
We pinpointed a niche within the London market and targeted relevant keywords. We then meticulously crafted a content and keyword strategy to capitalise on these gaps.
The Results:
HR Habitat now thrives on page one of search results for our targeted areas. Their website generates a significant portion of new business, positioning them for national expansion.